Connect Google Search Console and Analytics to get AI-powered insights, track performance metrics, and discover optimization opportunities.
Pro Feature
Analytics integration and AI Insights require a Pro or Agency subscription. Solo tier users can upgrade to access these features.
The Analytics dashboard provides a unified view of your search performance data from Google Search Console and Google Analytics 4. Combined with AI-powered insights, you can quickly identify opportunities and issues that would take hours to discover manually.
In SEO Assist, go to the Integrations tab and find the Google Search Console section.
Click "Connect Google Search Console" to start the OAuth flow. You'll be redirected to Google to authorize access.
After authorization, select which Search Console properties you want to connect. You can select multiple properties if you manage several websites.
Once connected, SEO Assist will automatically sync your search data. Initial sync may take a few minutes depending on data volume.
In the Integrations tab, find the Google Analytics 4 section.
Click "Connect Google Analytics" to authorize access. You may need to grant additional permissions if you previously connected only GSC.
Choose which GA4 properties to connect. Make sure you select the correct property for each website you're managing.
Enable automatic data syncing. SEO Assist will fetch landing page performance, user metrics, and engagement data.
The dashboard provides a comprehensive view of your search and analytics data:
Filter your data by different time periods:
SEO Assist analyzes your data to automatically surface actionable insights. Each insight includes severity, specific metrics, and suggested actions.
Pages with high impressions but low click-through rates. These have visibility but need better titles/descriptions.
Keywords ranking positions 8-20 (page 2). Small improvements can move these to page 1 for significant traffic gains.
Pages experiencing significant traffic decreases. Investigate algorithm changes, technical issues, or competitor content.
Content with high engagement but low impressions. Promote these pages more prominently to drive additional traffic.
| Type | Criteria | Action |
|---|---|---|
| Low CTR | CTR below 2% with 100+ impressions | Improve title tags and meta descriptions |
| Quick Win | Position 8-20, 50+ impressions | Create supporting content, build internal links |
| Click Drop | 30%+ decrease week-over-week | Investigate technical issues, update content |
| Low Engagement | High traffic, bounce rate > 70% | Improve content quality, page experience |
| Hidden Gem | Low impressions, high engagement | Increase internal linking, promote content |
| Content Mismatch | Query doesn't match page content | Create dedicated page or update content |
Each insight can be tracked through a workflow:
Prioritize by Impact
Focus on Quick Wins first—they often provide the fastest ROI. A keyword moving from position 11 to position 8 can increase clicks by 50% or more.
Each insight includes specific actions you can take. Actions are rated by:
For the best results, start with High Priority / Quick Effort actions to get wins quickly, then work through more intensive improvements.
SEO Assist syncs data automatically based on your settings:
Data Freshness
Google Search Console data typically has a 2-3 day delay. The most recent data you'll see is usually from 2-3 days ago.